Affordable Senior Living Website Showcases Facility in Positive Light
As a small senior living facility, Colfax Health & Rehab faces ongoing competition from similar providers in the area. They needed a new, affordable senior living website to present their modern facility and award-winning senior care services in an appealing and professional light. The site replaced an outdated and difficult-to-use site.
The new website design includes the right features to accomplish this key goal within a limited budget. It is easy to navigate with well-organized content that helps the organization differentiate itself from the competition. In addition, the new website had to be designed, built, and launched in less than 30 days. The redesigned website included:
- Clear, impactful “Why Choose Colfax” messaging to present a strong brand message.
- Image galleries to highlight the modern facilities and popular resident activities.
- Testimonials from residents and family members to provide credible endorsements.
The new website is extremely easy for the in-house staff to update and keep current.