Content Marketing Made Simple

It is old news that most people don’t want to be hit with a constant barrage of selling. They want to make the decision about when to check out a product. They avoid the ads on Facebook, they never click on sponsored links (ads) at the top of the Search Engine results page. So how can a company let its [...]

B2B MarCom Budgeting

It’s the time of year to prepare budgets for next year’s marketing outreach and marketing communications programs. Here are three major areas to consider as you work to make your organization a top performer in customer and prospect engagement. There are many creative strategies and tactics spawned by the shift to mobile and other tech trends which you should consider [...]

Quick PowerPoint Tips

Ahh, PowerPoint the presentation program everyone has a love/hate relationship with. But never fear, here are a couple of quick tips that might just make your day when it comes to putting a presentation together – this is not an in-depth how-to … more like a few helpful hints to help prevent premature hair loss. […]

Do I Need a Google Plus Account?

There is Facebook, Twitter, Tumblr, Instagram, Pinterest, my blog, my LinkedIn company page and Google+. The list is almost endless. At Placemaking Group, we often hear clients ask: “Why does my company need to be on Google+, nobody I know is using it? I don’t use it, so why should I spend my precious time/money on yet another social media [...]

Go to Top