CF&P Insurance Website Redesign
CF&P Insurance is a third generation Oakland-based insurance brokerage business who prides itself on excellent client retention. They needed an updated website because although 30 years old the firm is progressive in providing coverage to businesses in the Bay Area and wanted to convey that with their online presence.
The website redesign project included a planning phase to determine how best to shift the focus to the commercial aspect of the business as well as copy writing for the niche business markets. We also created messaging and graphics for the home page banners and built the site within the WordPress responsive framework grid without making it look like a cookie-cutter website.