Here’s a great example of why you should be careful about what you post on the web, especially social media. A restaurant owner in Arizona has been getting bad reviews for a while now and was recently on Fox reality TV show “Kitchen Nightmares” starring Chef Gordon Ramsey.
That show didn’t go well for him either, so he ranted on Twitter… “I AM NOT STUPID ALL OF YOU ARE, YOU JUST DO NOT KNOW GOOD FOOD.”
There’s a great article in the San Jose Mercury about this. “You need thick skin in this business,” Chef Ramsay said before walking out. It was the first time he wasn’t able to reform a business, according to the show. But the owner continued his rant on Twitter, Facebook and anything else he could find. That led to closing the restaurant for a week or two to let things simmer.
We all have an occasional bad review or negative comment in social media. The right way to deal with it is to apologize, if there was something wrong and perhaps give a discount for the next visit. But the idea is not to increase the negativity. That just doesn’t work. Here’s the article… Arizona restaurant featured on Fox show learns online reviews can make or break