When you’re thinking about how you use Social Media, doesn’t it seem like a huge question as to what to talk about?
This is one of the concerns often reported to us. People aren’t sure what they should be posting, blogging and tweeting.
At Placemaking Group our advice is to stick to your message! Your brand message is the key to your social media. Your job as a marketing professional is to keep the brand message clear and consistent. In the many social media avenues (LinkedIn, Facebook, blogs, YouTube, etc.) it’s easy to get distracted. And, of course, when a question comes up, you have to field it. But, when you are posting and blogging make sure you are telling your company’s story.