Why Use YouTube for Business-to-Business? Here are a couple of reasons. The most important is, if you use it correctly, it’s great for getting your website higher up in the search sites. The second one, and it’s almost as important, is many people would rather watch a short video about your company than read a lot of text about it!
Archive for July, 2011
Email Marketing Success
Friday, July 8th, 2011The right message, a clear subject line and stunning graphics all contribute to our clients’ success with email marketing. Here’s a quick look at three samples – click on one to learn more.
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The Institute for Social, Search & Mobile Marketing (ISSMM)
Friday, July 1st, 2011Are you looking for a professional organization where the top people in social media and mobile all get together to help each other learn more about 
this new constantly evolving field of communication? The Institute for Social, Search & Mobile Marketing (ISSMM) is that place. I had the pleasure of giving the lunch keynote talk at the group’s Executive Roundtable last week. And a big part of the pleasure was getting to listen to Charlene Li lecture and facilitate the meeting. (more…)
